New strategies for the service industry and for dedicated economic policies
Hypothesis toward a new entrepreneurship experience in service industry:
There are several opportunities running for the service industry which incarnates hope in this age of economic transitions.
If we see in terms of economic policies, with the recent example in France of Borloo’s plan ”services à la personne”, initiated by Michèle Debonneuil to boost this specific service sector, the call for entrepreneurship in this sector in England (demos), and new strategies for the service industry such as “franchises 2.0”, (open innovators), a new entrepreneurship experience could be designed.
Coopetition economy needs new business strategies, which design service need to think, as structural changes of it’s territory.
As a tool for transnationalization, improving franchise models for example could give a great strategic advantage, in a major issue in the service industries.
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